Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is pleased to welcome Lucas Carden, Ph.D., research scientist and managing partner of FocusMark, LLC, to its...
Deceptive Advertising, Genericness, Likelihood of Confusion, News, Trademark, False Advertising, Secondary Meaning
The 2025 National Advertising Division (NAD) Conference, “Leading the Way in Ad Law,” spotlighted how AI, influencer marketing, and teen-focused campaigns are reshaping the advertising landscape....
Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is pleased to welcome Dr. Morgan Ward, an authority in branding, consumer perception, and consumer decision...
Applied Marketing Science, Inc. (AMS) is excited to attend and sponsor the 2025 National Advertising Division (NAD) Annual Conference, held September 16-17 at The Conrad Hotel in Washington, D.C.
Applied Marketing Science, Inc. (AMS) is a proud sponsor of the upcoming National Advertising Division (NAD) Annual Conference, Leading the Way in Ad Law, which will take place at The Conrad Hotel in...
Banks et al. v. R.C. Bigelow, Inc., et al., Case No. 2:20-cv-06208, CD of California
Applied Marketing Science, Inc. (AMS) recently participated in the 2025 International Trademark Association (INTA) Annual Meeting in San Diego as an exhibitor and supporting sponsor. AMS Principal...
Principal and Testifying Survey Expert Brian M. Sowers and Principal and Assistant Practice Lead Amanda Ford of Applied Marketing Science’s Litigation Support practice will be sharing their survey...
Applied Marketing Science, Inc. (AMS) is looking forward to the upcoming 2025 International Trademark Association (INTA) Annual Meeting taking place in San Diego from May 17–21.
Applied Marketing Science, Inc. (AMS) is proud to participate in the upcoming 2025 International Trademark Association (INTA) Annual Meeting, which will take place at the San Diego Convention Center...