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AMS Survey Expert Brian Sowers and Debevoise & Plimpton Counsel Jared Kagan to Present CLE-Eligible Webinar on Consumer Surveys in IP and Trademark Litigation

Brian Sowers, Applied Marketing Science, Inc. (AMS) Survey Expert, and Jared Kagan, counsel in Debevoise & Plimpton LLP’s Intellectual Property group, will discuss the role of consumer surveys in...

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Trademark, Webinar

Thank You for Connecting with AMS at the 2026 ABA-IPL Spring Annual Meeting

Applied Marketing Science, Inc. (AMS) recently participated in the 2026 American Bar Association Intellectual Property Law Section Annual Meeting (IPLSPRING) at the Omni Hotel Shoreham in Washington,...

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Trademark, Conference

AMS Sponsoring 2026 ABA-IPL Section Annual Meeting

Applied Marketing Science, Inc. (AMS) is a proud exhibiting sponsor of the 2026 American Bar Association Intellectual Property Law Section Annual Meeting (IPLSPRING). Taking place at the Omni Hotel...

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Patent Infringement, Trademark, Conference

AMS Survey Demonstrates "Seeking" Marks Not Generic for Dating Site

Case: Reflex Media, Inc. et al v. Successfulmatch.com, et al. Case 3:20-cv-06393-JD Plaintiff Reflex Media, Inc. operates Seeking.com, a premier luxury dating site. Plaintiff alleged that Defendant...

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Trademark

AMS Welcomes New Affiliate Dr. Lucas Carden, Research Scientist and Testifying Survey Expert

Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is pleased to welcome Lucas Carden, Ph.D., research scientist and managing partner of FocusMark, LLC, to its...

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Deceptive Advertising, Genericness, Likelihood of Confusion, News, Trademark, False Advertising, Secondary Meaning

From Trademarks to Lobsters: Thank You for Joining AMS at the 2025 International Trademark Association (INTA) Annual Meeting

Applied Marketing Science, Inc. (AMS) recently participated in the 2025 International Trademark Association (INTA) Annual Meeting in San Diego as an exhibitor and supporting sponsor. AMS Principal...

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Trademark, Conference

Meet Senior Members of the AMS Litigation Support Practice at the 2025 INTA Annual Meeting

Applied Marketing Science, Inc. (AMS) is looking forward to the upcoming 2025 International Trademark Association (INTA) Annual Meeting taking place in San Diego from May 17–21. 

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Trademark, Conference

Join AMS at the 2025 International Trademark Association (INTA) Annual Meeting

Applied Marketing Science, Inc. (AMS) is proud to participate in the upcoming 2025 International Trademark Association (INTA) Annual Meeting, which will take place at the San Diego Convention Center...

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Trademark, Conference

AMS Survey Expert Brian Sowers to Participate in Trademark Litigation Panel at the Boston Intellectual Property Law Association Symposium

Applied Marketing Science, Inc. (AMS) is pleased to announce that Principal and Testifying Survey Expert Brian M. Sowers will be participating in a panel discussion as part of the upcoming Boston ...

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Trademark, Conference

AMS Announces Amanda T. Bulian, MBA, as Testifying Expert, Specializing in Surveys for Trademark Infringement and False Advertising Matters

Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is pleased to announce that Senior Manager Amanda T. Bulian has joined the firm’s expanding network of...

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Deceptive Advertising, Class Action/Class Certification, Genericness, Likelihood of Confusion, News, Trademark, False Advertising, Secondary Meaning

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