--- title: Webinar Recording Available for “Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation” description: "Applied Marketing Science, Inc.'s recent webinar \"Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation,” is now available to watch on demand." --- #### [![ams-litigation-new-logo](https://blog.ams-litigation.com/hubfs/ams-litigation-new-logo.svg)](https://ams-litigation.com) - [Home](https://ams-litigation.com/) - [Services](https://ams-litigation.com/services/) - [Trademark Surveys](https://ams-litigation.com/services/trademark-surveys/) - [Likelihood of Confusion](https://ams-litigation.com/services/trademark-surveys/likelihood-of-confusion/) - [Dilution](https://ams-litigation.com/services/trademark-surveys/dilution/) - [Secondary Meaning](https://ams-litigation.com/services/trademark-surveys/secondary-meaning/) - [Genericness](https://ams-litigation.com/services/trademark-surveys/genericness/) - [Deceptive Advertising Surveys](https://ams-litigation.com/services/deceptive-advertising-surveys/) - [Class Action Surveys](https://ams-litigation.com/services/class-action-surveys/) - [Claim Substantiation Surveys](https://ams-litigation.com/services/claim-substantiation-surveys/) - [Patent Infringement Surveys](https://ams-litigation.com/services/patent-infringement-surveys/) - [Content Analysis](https://ams-litigation.com/services/content-analysis/) - [Antitrust Surveys](https://ams-litigation.com/services/antitrust-surveys/) - [Rebuttal Surveys and Reports](https://ams-litigation.com/services/rebuttals/) - Experts and Staff - [Survey Experts](https://ams-litigation.com/survey-experts/) - [Staff](https://ams-litigation.com/staff/) - Knowledge Center - [Case Studies](https://ams-litigation.com/case-studies/) - [Webinars](https://ams-litigation.com/webinars/) - [FAQ](https://ams-litigation.com/faq/) - [Resource](https://ams-litigation.com/resource-guides/) - [Blog](https://ams-litigation.com/blog/) - Join Us - [Why Work at AMS](https://www.ams-inc.com/why-work-at-ams/) - [Roles and Career Paths](https://www.ams-inc.com/roles-and-career-paths/) - [Contact Us](https://ams-litigation.com/contact-us/) ![banner Image](https://blog.ams-litigation.com/hubfs/AMS-Dec2017/Images/banner%201.jpg) - [Home](https://ams-litigation.com/) - » - [Blog](https://blog.ams-litigation.com) - » - Webinar Recording Available for “Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation” # Webinar Recording Available for “Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation” Applied Marketing Science, Inc. (AMS) recently hosted a webinar, "[Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation,](https://ams-litigation.com/webinars-on-demand/using-conjoint-analysis-as-a-basis-for-damages-calculations-in-class-action-litigation/)” which is now available on demand so you can view the recording at your convenience. We hope you find the presentation both informative and insightful.  [![Watch the On-Demand Webinar](https://no-cache.hubspot.com/cta/default/3936175/8fd66414-02af-40dc-8564-260ee4f9d729.png)](https://cta-redirect.hubspot.com/cta/redirect/3936175/8fd66414-02af-40dc-8564-260ee4f9d729) In this presentation, Principal and Survey Expert Patricia Yanes and senior members of the AMS Litigation Support team introduce conjoint analysis surveys and how they can be used as a basis to calculate damages in class action matters. When properly conducted, conjoint surveys have been widely accepted for use in litigation to determine a product’s Reduction in Market Value or Price Premium due to a defendant’s alleged misconduct, such as material omissions or misrepresentations. To learn more about the cases referenced in the presentation, please visit the [case studies](https://ams-litigation.com/case-studies/) page on our website.  To learn more about AMS Litigation Support services and our network of talented survey experts, we invite you to download our [Survey Expert Directory](https://ams-litigation.com/wp-content/uploads/2023/03/AMS-Expert-Directory.pdf). Consumer surveys can function as critical evidence in complex litigation matters – but only when conducted with scientific rigor, carefully analyzed, and supported by clear, authoritative expert testimony. If you would like to request a printed version of this directory, please email [Jason Och](mailto:joch@ams-inc.com).  If you have any additional questions about the webinar, or have a case you would like to discuss, please contact Jason Och at [joch@ams-inc.com](mailto:joch@ams-inc.com) or (781) 250-6317.   We hope to see you at a future webinar! [Conjoint Analysis](https://blog.ams-litigation.com/tag/conjoint-analysis) [Webinar](https://blog.ams-litigation.com/tag/webinar) Share this: Previous Next ### SUBSCRIBE TO OUR BLOG ### Categories - [Trademark (59)](https://blog.ams-litigation.com/tag/trademark) - [News (28)](https://blog.ams-litigation.com/tag/news) - [Conference (23)](https://blog.ams-litigation.com/tag/conference) - [Conjoint Analysis (20)](https://blog.ams-litigation.com/tag/conjoint-analysis) - [Deceptive Advertising (18)](https://blog.ams-litigation.com/tag/deceptive-advertising) - [False Advertising (18)](https://blog.ams-litigation.com/tag/false-advertising) - [Likelihood of Confusion (17)](https://blog.ams-litigation.com/tag/likelihood-of-confusion) ### Applied Marketing Science Founded in 1989 with roots in the MIT Sloan School of Management, Applied Marketing Science is a market research and consulting firm with an established practice focused on consumer surveys for litigation. ### Join Our Mailing List By submitting your information you agree to receive electronic communications from AMS. You may unsubscribe at any time. ### Recent Posts ### Contact Us Applied Marketing Science 78 Blanchard Road, Suite 203 Burlington MA 01803   Phone: [781.250.6300](callto://17812506300) Email: [litigation@ams-inc.com](mailto:litigation@ams-inc.com) [AMS Corporate Site](http://www.ams-inc.com) ©2023 Applied Marketing Science, Inc. | [Sitemap](https://ams-litigation.com/sitemap_index.xml) | [Terms of Use](https://ams-litigation.com/terms-of-use/) | [Privacy Policy](https://ams-litigation.com/privacy-policy) - - ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Juli Lin", "url" : "https://blog.ams-litigation.com/author/juli-lin" }, "dateModified" : "2024-04-23T17:25:16.574Z", "datePublished" : "2023-09-21T15:31:57.000Z", "headline" : "Webinar Recording Available for “Using Conjoint Analysis as a Basis for Damages Calculations in Class Action Litigation”", "mainEntityOfPage" : { "@id" : "https://blog.ams-litigation.com/webinar-recording-available-for-using-conjoint-analysis-as-a-basis-for-damages-calculations-in-class-action-litigation", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.ams-litigation.com/hubfs/Applied-Marketing-Science-Litigation-Survey-Experts-2.jpg" }, "name" : "Applied Marketing Science" } } ```